Robin Wright in (SHOPATHON) RED 2016 Infomercial

Ahead of World AIDS Day, December 1, the second annual (SHOPATHON)RED launches on November 22, jam-packed with winnable celebrity experiences and hundreds of products that fight AIDS with (RED).

To ease the strain of holiday shopping, Robin Wright appears in a special (SHOPATHON)RED infomercial, sharing tips on how to fight AIDSโ€ฆ while lying down. The infomercial was produced by Vice and directed by Martin Granger.

Robinโ€™s company Pour les Femmes is part of (SHOPATHON)RED. From now until December 31, 50 % of profits from every item purchased from the (PRODUCT) RED Pour Les Femmes collection will go to fight AIDS with (RED).

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